The operating capability behind every brand we run.
Food Squad's operating capability spans every function it takes to run a multi-brand, multi-location restaurant company. The work below isn't outsourced — it's done in-house, every day, by teams who own the outcomes.
Bootstrapping a New Location
From site to open in months, not years.
Opening a new restaurant is a project with hundreds of moving parts. Food Squad runs an internal team that has done it before — and has the playbooks to do it again, faster, with fewer surprises.
What this typically includes
- Site evaluation and lease support
- Floor plan, kitchen design, and seating layout
- Equipment specification and sourcing
- Buildout coordination with contractors and vendors
- Permits, licensing, and inspections
- POS, payment, and aggregator setup
- Hiring, training, and pre-launch operations
- Soft-open, opening day, and post-launch stabilization
Day-to-day Operations Support
The unglamorous work that keeps the restaurant running.
Once a location is open, the real work begins. Food Squad’s operations support team handles the day-to-day functions that most restaurants struggle to do well at scale — and does them centrally, so each location can stay focused on hospitality.
What this typically includes
- Bookkeeping, accounts payable / receivable, and reconciliation
- Payroll support and labor compliance
- Vendor management and supply coordination
- Cash handling, banking, and audit trails
- Scheduling and labor optimization
- Health, safety, and regulatory compliance
- Insurance, leases, and contract administration
Marketing & Channel Management
Every channel, run as part of the operating system.
Restaurant marketing is no longer a quarterly campaign — it’s a daily operating function across half a dozen channels. Food Squad runs marketing centrally so every brand we operate gets professional execution across digital, social, paid, and aggregator-driven growth.
What this typically includes
- Digital marketing strategy and brand positioning
- Social media, content, and community management
- Paid campaigns on Square Marketing and other restaurant ad platforms
- Aggregator campaign management — DoorDash, Uber Eats, Grubhub, and equivalents
- Local SEO and Google Business Profile management
- Review and reputation management across platforms
- Promotions, loyalty design, and email/SMS programs
Product & Menu R&D
New dishes, developed with technique and discipline.
Menu development at Food Squad is a serious craft. We develop new products using advanced culinary and process techniques — recipe standardization, commissary-style production methods, controlled-fermentation and sous-vide where appropriate, and structured tasting and iteration protocols. The goal: dishes that are inventive on the plate and reproducible across every location, every day.
What this typically includes
- New concept and dish development
- Recipe standardization and yield engineering
- Commissary and central-kitchen production design
- Tasting protocols and structured iteration
- Cross-location rollout planning
- Seasonal and limited-time-offer development
Customer Support & Order Desk
One place for guests to reach us. One operating standard.
Customer experience extends well beyond the four walls of a restaurant. Food Squad runs a centralized customer support function that handles inbound inquiries, complaints, special requests, and pickup-order coordination across every brand and location. Guests get a single, professional point of contact; restaurant teams stay focused on the floor.
What this typically includes
- Inbound calls and inquiry handling across brands
- Pickup-order coordination and customer confirmation
- Reservation support where applicable
- Complaint handling, recovery, and escalation
- Aggregator order issue resolution
- Quality-assurance feedback loop into operations and R&D
Data & Insights
A purpose-built operating intelligence layer for our restaurants.
Most restaurants run on a patchwork of POS reports, spreadsheets, and aggregator dashboards. Food Squad runs on something better: a consolidated data and insights capability built specifically for restaurant operations. It pulls from every channel and surface the picture our operators, managers, and owners actually need — and it lets us ask plain-language questions about the business without rebuilding the report each time.
Sales analytics and drill-down insights
A consolidated view of sales across locations, dayparts, menu items, and channels — with drill-downs designed to answer specific operator questions, not just show totals.
Aggregator performance tracking
A single view of performance across delivery aggregators: order volume, ratings, cancellations, refunds, and channel-level profitability — so we can make calls about which channels are worth doubling down on and which need attention.
Marketing spend and trend visibility
Marketing spend, channel performance, and promotional trend tracking, surfaced where operators can see what’s actually moving the business — and what isn’t.
Customer support and call center analytics
Call volume, response quality, and issue-type analytics — turning customer-experience activity into something measurable and improvable.
Daily operational checklists and AI-supported audits
Tools for daily operational compliance, supported by AI-driven audits that flag SOP mismatches and operational drift before they show up in customer reviews.
Conversational business querying
A conversational interface lets owners and operators ask plain-language questions — “How did weekend lunch perform last month across locations?” — and get grounded, data-backed answers without waiting on a report cycle.
Start the dialogue, unlock possibilities
Whether you want to eat with us, build with us, or invest with us — start here.
If you’re thinking about a partnership — a brand, a location, an investment, or a market — the operations on this page are what you’d be partnering with.